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FOUNDER / SEO CONTENT MANAGER
New Media Words

Services include SEO copywriting, social media account management, ebook writing, press releases, and more.

SKILLS & EXPERIENCE

Note: Links to Writing Samples Listed Below

• General Writing: As the founder of an online copywriting agency, my writing ability is broad. I’ve written hundreds of articles on diverse subjects, eg, from web articles on cloud computing and liability insurance; to ebooks on SEO and pay-per-click; to sales copy on medical devices and mortgages.

• Niche Writing Experience: Small Business/Entrepreneurship, Search Engine Optimization (SEO), Digital Media/Marketing, Social Media, Real Estate (Foreclosure/Mortgages), Personal Finance (Credit Repair/Bankruptcy), Career (Recruiting), and Travel (I'm American but live internationally (Jamaica) and have traveled extensively).

• Expert SEO Content Provider: I developed and teach an online (SEO) writing course; and have written and self-published several ebooks in this niche.

• Social Media Savvy: I understand that great copy is only the beginning. It must be strategically distributed to get quantifiable results.

• Deadline Driven: I started my career in editorial in trade publishing (legal), hence understand the need to adhere to strict deadlines.

• Expert Research Skills: I have a proven ability to deftly research topics and craft easy-to-understand, actionable copy.

• Soft Skills: Networking, communication and negotiation.

• Computer: WordPress, Windows, WordPerfect, Word, Works, Excel, Microsoft Office, Basic Web Design & Development, Newsletter Design (Constant Contact, AWeber), Coding (HTML).

• Author: The Ultimate Freelancer's Guidebook (Adams Media, Fall 2016); Self-published author of over 50 ebooks.

PROFESSIONAL HISTORY

SEO Content Manager, New Media Words (2007 – Present)
New Media Words (NewMediaWords.biz) is an online writing company. Services include, but are not limited to, content writing and social media account management. Responsible for:

• Creating search engine-optimized content for multiple digital platforms to correspond with client editorial calendar(s)

• Managing social media accounts (update, source content for, write optimized content)

• Mining, curating and auditing content for client blogs, newsletters, websites and special reports

• Performing keyword and meta data research for digital content

• Researching and writing brand-specific reports and booklets for client seminars, websites, blogs and newsletters

• Consulting with clients to create results-oriented content marketing strategies, and to ensure content is delivered on a timely basis

• Creating and maintaining a directory of client content sources and contacts

• Recruiting/sourcing qualified SEO and social media talent to complete client orders

• Editing, copy editing, proofreading and other editorial quality control measures of completed projects

• Writing/negotiating freelance contracts; invoicing and billing clients

• Paying freelance writers and other contracted talent

• Creating internal company newsletters; updating blogs and social media accounts

Regional Director of Recruiting & Operations: Atlanta, GA (2006 – 2007)
Hybrid sales and recruiting role for new branch office. Duties included:

• Developing new client accounts, primarily through networking, community outreach and cold calling

• Negotiating client and employee contracts (billing rate, hourly rates, terms of payment, etc.)

• Interviewing and expeditiously matching candidates with appropriate clients for temp, temp-to-perm and direct-hire assignments

• Performing drug tests and background checks; conducting reference checks and verifying credentials (educational, certifications, etc.)

• Attending and coordinating job fairs

• Assessing hiring tendencies for various industries throughout the metro-Atlanta area

• Analyzing salary trends for temp, temp-to-perm and permanent hires

Owner/ Manager / Recruiter, Inkwell Editorial: New York, NY (1997 – 2004)
Full management duties for this boutique editorial staffing agency and outsource agency. Duties included, but were not limited to:

• Recruiting, interviewing and hiring freelance talent, as well as temp personnel to go onsite (clients included Matthew Bender (Lexis Nexis); Random House; McGraw-Hill; and McKinsey & Company, among others)

• Creating training materials; testing potential applicants (proofreading, editing, writing); web layout and design

• Creating, developing and teaching classes in SGML coding and Chicago-style proofreading

• Developing marketing strategies; creating, adhering to and maintaining company budget; handling accounting and payroll

Restructured company in 2004 as an online, educational portal for editorial freelancers (primarily freelance writers), partially due to the aftermath of the 9/11 attacks

Publishing Operations Specialist, Matthew Bender (LexisNexis): New York, NY (1987 – 1997)
Handled every aspect of taking releases from manuscript to bound-book (paper) form. Duties included:

• Microcoding charts/forms; sizing illustrations; page tagging; writing filing instructions and glossaries

• Copyediting; proofreading; mass keyboarding; inputting legal editor corrections

• Coding releases (SGML) and creating codes/specs for publications

• Preparing tape mount and download requests; running MMS merge and de-merge programs

• Coordinating editorial and publication calendar with legal editors on various titles including Bankruptcy Law, the Index Medicus, and Banking Law

Note: Long-term relationship ranging from part- and full-time employee, to company becoming a client of my editorial staffing and outsource firm (Inkwell Editorial)

Other Experience

Licensed Real Estate Agent: NY, New York

Mortgage Consultant: Atlanta, GA

Writing Samples

Legal

Real Estate

Home Decor / Interior Design

Personal Finance

Digital Media: SEO Writing

Digital Media: Search Engine Optimization (SEO)

Digital Media: Content Marketing

Digital Media: Social Media

Contact

Email info[at]NewMediaWords.biz.

Copyright 2008-2028, New Media Words, An Inkwell Editorial Company